Our Strategy · Sectors

Thirteen verticals. One architecture.

The layers of modern commerce, in the order in which the Group acquires them: demand and the services closest to it first, automation and infrastructure once the Group is its own anchor tenant. Every acquisition occupies a named place in this structure, or it is declined.

The architecture

Where each vertical sits.

acquired in this orderDemandCommerce operatorsIServicesSoftware · Marketing and retail media · Fulfilment · Cybersecurity · Telecommunications · RecruitmentIIAutomationPayments and embedded finance · RoboticsIIIInfrastructureData centres and edge compute · Satellite communications · Orbital dataIVIntelligenceThe Group’s own modelsV
  1. Demand: Commerce operators The brands that sell: owned customers, first-party data, and the traffic that makes every other layer bankable. Acquired first.
  2. Services: Software · Marketing and retail media · Fulfilment · Cybersecurity · Telecommunications · Recruitment The services closest to demand, each a fragmented, founder-owned, profitable industry; bought once several operators trade, so each arrives with its largest customer already inside the Group.
  3. Automation: Payments and embedded finance · Robotics Entered by partnership before ownership, on the Group's own volume; never the manufacturer.
  4. Infrastructure: Data centres and edge compute · Satellite communications · Orbital data The foundation beneath all of it, owned once the Group is its own anchor tenant with a covenant history.
  5. Intelligence: The Group's own models Not acquired: developed on the consolidated data of the businesses above, possible only because the Group owns every layer that generates it.

Commerce is a stack. The Group acquires it one profitable business at a time, from the demand at the top to the foundation beneath, in the order in which each layer becomes bankable on the demand the Group already owns. Touch a layer to see why it is there.

Phase A · Demand, enablement, protection, and carriage

The businesses the Group acquires now.

I

Commerce operators

The traffic, the customers, and the first-party data; the captive demand for every layer beneath.

Owned-brand operators with a returning customer base, profitable on audited figures, with stock held in the United Kingdom, the European Union, or the United States.

Global e-commerce is estimated at c. US$6.9tn in 2026, some 20 per cent of retail (eMarketer via Shopify, December 2025); online sales were 28.8 per cent of British retail in August 2026 (ONS, September 2026).

II

Recruitment and staffing

Supplies the Group’s own operator and technology hiring at cost; a cash-generative, low-capital vertical in its own right.

Agencies and contractor books with contracted clients and a specialism the Group’s businesses use.

III

Commerce software

The tooling every operator runs on; recurring revenue.

Profitable niche applications, storefront, checkout, and operations tooling that Group operators already use, priced on their profits.

IV

Marketing, retail media, and advertising technology

A brand’s largest variable cost; brought inside, it becomes margin and data.

Performance and retail-media agencies with contracted clients; advertising technology with owned data.

V

Fulfilment and third-party logistics

The physical layer of every order.

Asset-light, automation-led operators priced on volume the Group itself supplies; contracted for Group volume first, acquired once the Group’s own orders make the operator bankable.

VI

Cybersecurity services

PCI, fraud, and identity protection for every checkout in the Group.

Managed-security and advisory businesses with recurring contracts.

Worldwide security spending is forecast at US$244bn in 2026, up 13 per cent (Gartner, December 2025); the United Kingdom’s sector generated £14.7bn across 2,603 firms (DSIT, May 2026).

VII

Telecommunications

The connectivity resellers and network operators carrying Group traffic; contracted, recurring, lender-friendly revenue.

Business-connectivity resellers and managed-service telecoms with recurring contracts; not loss-making fibre.

Phase B · Automation and foundation

Entered by partnership before ownership.

And by ownership only once the Group’s own businesses are the anchor tenant.

VIII

Payments and embedded finance

Settlement, merchant finance, and working-capital products for Group brands and third parties.

Entered only with a licensed partner or by acquiring a licensed business.

IX

Robotics

The robots that pick, pack, and move Group goods.

Two routes, both on Group volume: built inside Group fulfilment on the Group’s own orders, and acquired as profitable integrators and robotics-as-a-service operators. Never the manufacturer.

X

Data centres and edge compute

The physical home of the Group’s storefronts, models, and data.

Partner first; acquire a regional operator once the Group is an anchor tenant with a covenant history; develop only with a pre-let and a partner who brings the grid connection.

XI

Satellite communications

Connectivity for logistics, remote operations, and resilience.

Entered by reseller partnership, then by acquisition of a downstream service business.

XII

Orbital data

Earth-observation and geospatial data feeding supply-chain, demand, and risk models across the Group.

Licensed first and acquired last.

XIII

The Group’s own intelligence

Not acquired. Developed on the consolidated data of the Group’s businesses once the demand and services layers exist.

One set of models for what to stock, what to charge, which customer to acquire, which order is fraudulent, and which business to buy next, possible only because the Group owns every layer that generates the data.

Members of the Board at the table.

Contact

If your business sits in one of these layers, the Group would like to hear from you.

Write to a principal in confidence. The Group replies within two working days.