Permanent owners of the architecture of commerce.

Xyra Group Holdings is a London holding company formed in 2024 to acquire profitable, founder-owned businesses in commerce and the services that support it, and to hold them. It keeps the name, the team, and the customer relationships of each business it acquires, runs every business to one financial and operating standard, and does not sell. The Group was incorporated on 27 November 2024 and has not yet completed its first acquisition.

The Board

The Board.

The Group is chaired by Lutfi Talib, an accountant of more than 35 years’ standing who began at Ernst & Whinney and is a partner of McMillan Woods. The Vice Chairmen are Andrew Brode, who led the buy-in of RWS in 1995, chaired it from its flotation on AIM in 2003 until 2023, and chaired Learning Technologies Group through its £802m sale to General Atlantic, and Waheed Qaiser, a banker formerly of Citibank, UBS, and HSBC who has worked in Islamic banking in the United Kingdom since the late 1990s. Ten of the sixteen directors are non-executive.

The Board is advised by an Advisory Committee, whose members are not directors of the company: Alderman Professor Michael Mainelli, the 695th Lord Mayor of the City of London and Alderman for Broad Street.

The Principal Founder with the Vice Chairmen Andrew Brode and Waheed Qaiser, London, 2026.

What the Group acquires

What the Group looks for.

The businessProfitable; founder-owned; with a second line of management and a customer base that returns
SizeRevenue from £5m, with no ceiling; verified EBITDA of £1m or more
SectorsCommerce operators; commerce software; marketing, retail media, and advertising technology; cybersecurity services; fulfilment and third-party logistics; recruitment and staffing; telecommunications
GeographyEurope and the Americas now; the Middle East and Asia to follow
ControlThe whole business, a majority joint venture, or a partnership with a right of first offer

The full criteria, and what the Group does not buy, are on the Strategy page.

The approach

How the Group works.

Discretion

Every conversation begins between an owner and a director of the Group, under a confidentiality agreement and without an auction. Staff, customers, and suppliers learn of a transaction when the owner decides they should.

Evidence

The Group prices what a business has done, on verified trailing earnings and cohort data, and pays for growth only as it arrives. After the letter of intent the terms move only for a matter the diligence uncovers that was not disclosed: downward, in writing, with the reason.

Decision

A letter of intent within 10 working days of access to the data room. A written answer, with reasons, whether it is yes or no.

Permanence

The Group acquires to hold. There is no fund life, no exit clock, and no obligation to sell. Management that wishes to stay, stays; the name stays.

In conversation

The Xyra Group Podcast.

Founders and operators, and directors of the Group, in conversation on how commerce is built, run, bought, and kept. Episodes are published on YouTube and Spotify.

Dr William Louv on enterprise AI, governance, and the Group

Dr William Louv, Non-Executive Director, with Manvedeep Singh and Viktor Bronzović

5 October 2026 · 47 min

The real money in AI is not where you think

Jonathan Loretto, Non-Executive Director, with Viktor Bronzović

27 September 2026 · 52 min

In conversation with Jesper Nielsen, formerly President of Pandora Central Western Europe

Jesper Nielsen

7 June 2026 · 2 hr 5 min

The future of e-commerce acquisitions

John Hefter, co-founder of Thrasio, with Viktor Bronzović

1 April 2026 · 7 min

Xyra Group: who we are and where we are going

Lutfi Talib, Manvedeep Singh, and Viktor Bronzović

24 March 2026 · 19 min

Contact

Business owners, advisers, and lenders may write to the Office of the Board.